Because storytelling is universal, the foundational principles of what makes a story influential remain constant even as the use case or audience changes. What shifts from context to context is how those principles are implemented or applied.
Stephanie Judd authored this article as a Forbes Council contribution.
Read MoreStephanie Judd is featured on Forbes as one of 14 other coaches who share their insights around some key aspects of a business that may “slip through the cracks” and offer their advice on what leaders can do to ensure these areas are tended to and stay well-organized.
Read MoreIt’s not all that uncommon for salespeople to be armed with a presentation or demo slide deck that was put together by the marketing department. The purpose of a “single source of truth” like the corporate-approved slide deck is to ensure that all salespeople have the same talking points and are communicating a consistent narrative in the marketplace. This is a noble goal, but one of the unintended consequences of a company-wide narrative in the form of a slide deck is that it can become stale and devoid of any kind of personal, authentic touch.
Read MoreStephanie Judd is featured on Forbes as one of 14 leadership coaches sharing examples of problematic language and communication faux pas that all leaders need to be more mindful of.
Read MoreStephanie sat down with CanvasRebel to talk about Wolf & Heron, her entrepreneurial journey, and the challenges along the way.
Read MoreA common question we hear from folks preparing for a “big” meeting is, “How do I handle the person who always dominates the conversation?” There are several strategies you can use to make sure the dominant voice is productive, and doesn’t prevent other voices from being heard, derail your meeting flow, or interfere with your goals. Here are three…
Read MoreNot all stories are created equal, and by focusing on what makes a story influential, tech salespeople can dramatically shift their conversations. Here’s a look at the common mistakes and what to do differently.
Stephanie Judd authored this article as a Forbes Council contribution.
Read MoreWith an increasingly distributed and global workforce, organizations need to become more sophisticated about how to support their employees' growth and development. There are many variables to consider from time zone, to language barriers, cultural differences, remote vs in-person vs hybrid, folks who are co-located but virtual, etc. Meanwhile, L&D teams are still being asked to deliver high-quality training and great experiences that engage employees and inspire them to do the hard work required to develop new skills. Here are a few tips and tricks we’ve picked up along the way as we develop impactful learning experiences to a variety of global teams and organizations.
Read MoreStephanie sat down with Philip Lanos of Entrepreneur’s Action & Ambition podcast to discuss the genesis of Wolf & Heron, the entrepreneur journey, and the power of storytelling
Read MoreStephanie Judd is featured on Forbes as one of 15 coaches discussing various ways to reignite your energy and passion if you feel you are losing momentum in a job you’ve had for a long time.
Read MoreWe recently hosted a roundtable discussion on Building Authentic Sales Relationships in a Hybrid Virtual/In-Person Tech Industry. Additionally, we continue to do a great deal of executive coaching for leaders in public health, tech and other fields. There are several unique challenges leaders are facing in supporting their people right now due to the hybrid nature of work and offer these best practices for consideration.
Read MoreStephanie Judd is featured on Forbes as one of 16 coaches discussing the industries most of their clients are in and some of the most common reasons they have opted to engage with a coach.
Read MoreIn this episode of The Best Kept Secret with Jay Kingly, Stephanie discusses why storytelling is so fundamentally human, and how to leverage storytelling in the sales process.
Read MoreIn the 5+ years that we’ve been operating as Wolf & Heron, we’ve had the privilege of delivering our Influential Storytelling program to 1000s of folks and provided one-on-one story coaching to hundreds of professionals. In our experience, there are several questions that have been posed to us with regularity about storytelling and influence, so we thought we’d take some time to share our perspective publicly.
Read MoreQuestions have a powerful role in conversation and they’re underutilized at work. As experience designers and facilitators, we rely on questions to carry our participants through a process of discovery and learning. As leadership coaches, we rely on questions as the driving force for our conversations. Meanwhile, we see how often questions are underused by leaders, meeting facilitators and organizations in general.
Read MoreCASE STUDY
After a year of piloting a variety of formats for our Influential Storytelling content, we’re excited to establish an enterprise program for Product Managers across Google. The goal is to help Google PMs be better at Product Evangelism, a core skill PM Learning & Development has identified as characteristic of high-performing PMs.
Download our case study to explore more about the work we are doing with Google.
Read MoreCASE STUDY
Five years into our partnership with the Sanger Leadership Center at the Ross School of Business within the University of Michigan, we’re proud of the impact we’ve had, the students we’ve reached, and the way that storytelling has really become a integral part of the Ross community and the university in general.
Check out a summary of the program’s impact so far.
Read MoreWhen we coach leaders as part of an enterprise leadership development program, we often also provide mini training sessions to these same leaders on the basic skills of coaching. What always surprises us is how difficult it is for leaders to see the parallels between coaching and leading, and even understand why learning coaching skills is relevant to their growth as leaders.
In Stephanie’s personal experience, the process of getting certified as a coach was one of the most transformative things she did in her leadership journey. She discovered through her coaching practice a set of questions that are so simple and powerful that we use them in all sorts of contexts beyond coaching conversations. Here are a few.
Read MoreEVENT SUMMARY
This Roundtable Conversation was intended as a forum for thoughtful discussion about how sales leaders and organizations can be successful within the tech marketplace, with a specific focus on relationship-building. Download a summary of our conversation.
Read MoreIf your job is to sell your company’s products or services, you need to know how to communicate their value in a compelling way. When we work with salespeople, they already understand that storytelling can be a powerful tool for them, but they struggle with how to leverage stories appropriately. Sometimes they can come up with a story, but it’s too literal and leads them down a rabbit hole of demo-ing their product rather than actually telling a story. Other times they drone on and on, losing their audience along the way. Sometimes they just can’t come up with a story idea, even if they know they should be telling stories! Here are some tips and tricks to get you started if you’re having the same challenges.
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